Here’s what you get
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This is where I do research into your industry and competitors, get to know your audience, and nail down your mission and values so I know what direction to design in and you know how to move forward with your new brand.
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You get a few different versions of your new logo, whatever makes sense for your brand, as well as color variations and multiple file types for every need your business may have.
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You get a color palette and font choices that set the tone of your brand and make you recognizable.
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This could be illustrations, patterns, icons, etc. Whatever makes sense for your brand.
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This is where I make it move and bring some life to your new logo. In today’s video-centric world, I consider it a must.
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A comprehensive guide to your new brand including best practices and do’s and don’ts so you can move forward confidently.
~$2500
4-6 weeks
The Step by Step Process
This is where we meet and talk about your project, the paperwork, and set a start date!
This includes:
Discovery call
Project proposal
Sign contract
First payment
Client portal access
ANTICIPATION
We’ll dive into your brand, research your market, and decide on a creative direction.
This includes:
Start date
Creative strategy call
Strategy & concept presentation
Feedback & approval
EASE IN
This is where we get moving! You’ll get to see your brand in motion with option to tweak if needed.
This includes:
Brand concept presentation
Feedback & approval
Animation & additional materials
Feedback & approval
STAGING
Goodbye for now! You’ll receive final files and guidelines to keep you moving forward!
This includes:
Last payment
Receive final files
Goodbye packet
Leave a review!
EASE OUT
You put your brand in motion, and I’ll check in with you down the line to see how it’s going!
This includes:
Implement your new brand!
Three month follow up email
FOLLOW THROUGH
Fun fact! Each step of the process is named after one of the 12 principles of animation set by Disney animators, Frank Thomas and Ollie Johnston.
Frequently Asked Questions
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Payment is split into two parts. 50% when you sign the contract to reserve your place, and 50% at the end of the project once everything is approved before final files are sent over.
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You will get two creative strategy directions in the form of moodboards as well as one brand concept based on the agreed upon creative direction.
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I offer two revisions at each feedback point in the process. You can request further revisions at an extra cost. Any request that exceeds the agreed upon scope of the project may require an additional charge or new contract to fulfill.
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I work with Adobe Creative Suite for design and animation work, Trello for project management and communication, and Google Drive for file sharing.
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Yes! After the project is complete and full payment is received, you retain full ownership of all your branded assets.
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Yes! I’m just an email away for tweaks and questions as well as more design work outside of branding.